Valentine’s Day is like cilantro: either you love it because it tastes like summer at the beach, or you hate it because it feels like there’s an entire bar of soap in your mouth. Some years, I relished my time in the sun; others, I drowned out the soapy taste with wine. Regardless of my relationship status, there has always been a consistent element to my February 14th: my love for baking.
If I was planning a romantic night, Valentine’s Day was the perfect occasion for me to show off my culinary skills. I would make molten chocolate cakes (my go-to), and serve them with fresh raspberries. If I wasn’t in a relationship, I still whipped up something sweet to treat myself. A few years ago, some of my lady friends introduced me to the all-girl alternative to V-Day: Galentine’s Day. We went to a friend’s house in cozy clothes, drank copious amounts of wine together, ordered in pizza, and watched all-time classic 90’s fan-favorite, Clueless. To top it off, we’d bake cookies or cupcakes, and spend hours in the kitchen, licking any batter we could off spoons, bowls, or the kitchen counter.
Like all the great relationships in my life, romantic and with my gals, my love for baking has evolved. This particular love grew into what is now Red Velvet NYC, my gourmet bake-at-home delivery service. This year, Red Velvet NYC is making my Valentine’s Day special because it’s allowing me to share my love of baking with the world. My hope is that it will make yours special, too! So whether you have a lover to spoon-feed you warm chocolate, or close friends to indulge on homemade red velvet cupcakes, spend time making something from scratch. You’ll impress your friends, your lovers, and best of all – yourself. There’s no better feeling than being empowered on a day that celebrates love.
Purchase your Red Velvet NYC Baking Box here!
Agathe is the founder and CEO of Red Velvet NYC, a gourmet bake-at-home dessert delivery service. Her goal is to make baking more approachable, convenient, and fun. Before founding Red Velvet NYC, Agathe spent 10 years in marketing, where she focused on strategic partnerships for international luxury goods companies. Agathe holds a B.A. in Art History from Boston University, and an MBA with a specialization in Hospitality from the Ecole Hôtelière de Lausanne in Switzerland.
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